Articles

Retail stores, especially in malls, are slowly becoming extinct thanks to the likes of Amazon and other online shopping venues. Almost weekly I see articles about storied bricks-and-mortar retailers that are reporting declining sales and profits, if not closing their doors. Just as video killed...

First things first: For those of you who are not well-versed in millennial slang, UrbanDictionary.com defines FOMO as “a state of mental or emotional strain caused by the fear of missing out.”Last week I found out that the Postmates food delivery app was offering free...

Has Digital Finally Killed the Direct Mail Star? Everything seems to be moving online these days. More and more people are getting information and offers from mobile devices. We have seen a big shift toward digital advertising strategies with more emphasis on banner ads, email notifications,...

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