If you were to sell a personal item, how much would you ask for it? According to the endowment effect, you would probably want more than it’s worth. Our video explains the endowment effect and how it applies to our everyday lives. For more information about our psycho-sensory facts, click here.
How Brands Can Retain Customers During Tough Economic Times
In normal times, almost two-thirds of customers will consider switching brands after a single bad experience. In...