Let’s play a game!
How to Brand a Clinical Trial
So You Want to Learn About Clinical Trial Branding? Clinical trials, like anything else, can be “branded.” But what we mean by clinical trial bran...
I’ve always been a sucker for a slogan. I grew up in the 1970s, and there are TV commercial slogans that I still remember that I haven’t seen since I was a child. I believe that this is a testament to their branding power.
Below is a quiz of some popular slogans from ads throughout the years. For some I will ask you to complete the slogan; for others I will ask you to name the brand that the slogan addresses. This is multiple choice. Keep it fun – don’t cheat by looking these up on the Internet. Michelob Light for the winners!