Visual Communication and the Mighty Mighty Infographic

by Six Degrees | Jan 15, 2015 | Uncategorized

One way to describe visual communication is the presentation of ideas and information in the form of a visual aid – like an infographic. Many of us in marketing have come to appreciate the power of the infographic. Why? Because infographics are amazing timesaving tools for helping brands convey information in a quick visual format that’s interesting and helps people understand often complex ideas.

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Six Degrees

Six Degrees uses psycho-sensory tools and techniques to build more successful national and global brands. Brands are rooted in human perception. And our psycho-sensory approach is designed to identify deeper and richer insights from human perception and then develop brand communications that change suboptimal perceptions or reinforce the right perceptions. More than 80 percent of the information humans process is nonverbal, making it essential that brands manage the sensory signals they send out. Our people are passionate branding experts wielding powerful psycho-sensory tools to build stronger and more successful brands across the globe.