Six Degrees brings psychology and marketing together to create brands and communications that instill passion and engagement—not just interest and awareness—to power your brand to greater success.
Perspectives
What’s new on the blog
8 Benefits of Building a Stronger Brand
Branding is the strategic process of imbuing a product, service or company with perceptions, emotions, beliefs and...
How Do ChatGPT and Bard Answer the Same Marketing Question?
In a previous post, I compared how a large learning model called ChatGPT answered a marketing question as compared to...
The Dangers of Greenwashing
Today we hear lots of buzzwords in advertising like sustainable, eco-friendly, natural, and green. These terms are...