Category
Execution
About This Project

 

CLIENT

FRHI

 

PROJECT

Brand Identity

 

Six Degrees was engaged to develop a new brand strategy, brand architecture and brand identity for Fairmont Raffles Hotels International, the holding company for Raffles, Fairmont and Swissôtel brands. Subsequent to identity development, FRHI asked Six Degrees to assist with the internal rollout events, including creating launch and marketing videos, presentations, posters and invites.