Ategrity InsuranceNew company branding
Six Degrees was approached to develop from scratch a new brand in the excess & surplus insurance space that would immediately and successfully compete with established Fortune 500 competitors.
Scope of work:
- Brand position, promise & pillars
- Corporate naming
- Messaging blueprint
- Brand identity
- Executive photo shoot
- Brand standards manual
Brand promise & pillars
Reinventing the E&S Experience
Corporate name & identity
Executive photo shoot
Brand standards manual
Abbott Nutrition was seeking to grow market share of its infant formula in Latin American and Asian Markets.
Monarch Beach Resort
KSL Resorts wished to re-flag the St. Regis in Dana Pointto create a new, independent luxury resort on the heels of a $40MM+ renovation. Six Degrees worked with the client to transition the resort from a traditional luxury brand to a contemporary, 5-star, California coastal luxury lifestyle brand.
Thermo Fisher Scientific: Genexus System Launch Campaign
Well-known in research and large reference labs, Thermo Fisher Scientific was aiming to bring next-gen sequencing (NGS) to the broader clinical lab market with their new Ion Torrent Genexus System. The company came to Six Degrees to develop the launch campaign for this breakthrough product.