Monarch Beach ResortRe-brand & launch campaign
KSL Resorts wished to re-flag the St. Regis in Dana Point to create a new, independent luxury resort on the heels of a $40MM+ renovation. Six Degrees worked with the client to transition the resort from a traditional luxury brand to a contemporary, 5-star, California coastal luxury lifestyle brand.
Scope of work
- Brand position, promise & pillars
- Brand identity
- Look & feel
- Brand standards manual
- Print & digital advertisements
- Website design
Miraval Life in
coastal luxury resort
Brand promise & pillars
Brand standards manual
Can you brand a carwash? You sure can, and that’s exactly what Six Degrees did for Las Vegas-based WOW Carwash. Preparing to launch a new express car wash chain in the western U.S., WOW Carwash wanted to establish a strong brand that would stand out from the competition and effectively share their story of providing a premium carwash experience while minimizing impact on the environment.
Thermo Fisher Scientific: Molecular Diagnostics Campaign
Molecular sequencing solutions from Thermo Fisher Scientific are well-known in research labs the world over, but not in clinical labs. The company asked Six Degrees to develop a campaign that would resonate with clinical lab managers.
Understanding a brand’s true value is critical to its success – and that means taking a holistic approach in uncovering its uniqueness.