Like it or not, we live in a 24/7 information consumption environment. Brands that provide quality content regularly get more human and digital attention.
Content marketing is a strategic marketing approach that complements the traditional “selling” of a specific product or service by providing valuable information to your stakeholders while making your information easy to find digitally.
By providing useful information to your stakeholders you become an “authority”, a trusted resource those stakeholders turn to when they are ready to buy.
Ready to discuss content marketing? Contact us today.
- Blog posts
- Social media posts
- White papers
- Web copy
- Customer testimonials
- Moderated discussions
Mallinckrodt Pharmaceuticals approached Six Degrees to help them name and create a brand identity for an upcoming trial to test the efficacy of a particular drug in treating pulmonary sarcoidosis.
Nationwide Excess & Surplus (E&S) approached Six Degrees to develop a new marketing campaign to align with their new strategic direction. Following review of the new strategic direction for Nationwide E&S, Six Degrees interviewed both Nationwide executives and key customers before developing messaging that was both compelling and differentiating.
Can you brand a carwash? You sure can, and that’s exactly what Six Degrees did for Las Vegas-based WOW Carwash. Preparing to launch a new express car wash chain in the western U.S., WOW Carwash wanted to establish a strong brand that would stand out from the competition and effectively share their story of providing a premium carwash experience while minimizing impact on the environment.