Successful social media marketing is not tactical or reactive, but follows a well-thought out and strategic plan while still having the flexibility to take advantage of unexpected opportunities.
While social media usage continues to grow worldwide on all measures, about half of marketers are not sure whether any social channels have generated revenue for their business.
There are two major reasons for this:
- They have not yet embraced social media fully as a 24/7 dialogue opportunity with customers and prospects.
- Their content offerings through social channels is overly promotional, not substantive enough or too cumbersome to access.
Ready to discuss social media marketing? Contact us today.
- Social media marketing plans
- Copy writing
- Web integration
- Email/SMS integration
- Integrated channel campaigns
Mallinckrodt Pharmaceuticals approached Six Degrees to help them name and create a brand identity for an upcoming trial to test the efficacy of a particular drug in treating pulmonary sarcoidosis.
Can you brand a carwash? You sure can, and that’s exactly what Six Degrees did for Las Vegas-based WOW Carwash. Preparing to launch a new express car wash chain in the western U.S., WOW Carwash wanted to establish a strong brand that would stand out from the competition and effectively share their story of providing a premium carwash experience while minimizing impact on the environment.
Monarch Beach Resort
KSL Resorts wished to re-flag the St. Regis in Dana Point to create a new, independent luxury resort on the heels of a $40MM+ renovation. Six Degrees worked with the client to transition the resort from a traditional luxury brand to a contemporary, 5-star, California coastal luxury lifestyle brand.
Related blog posts
The Brand Optimization Checklist
Looking for a Brand Optimization Checklist? Every so often, it can be useful to step back and evaluate how well your...
Advertising and AI Influencers: Unlimited, Unregulated…But Effective?
It may come as a surprise to many that a product created by Crocs would sell out in less than 10 seconds. Yes, you...
Avoidable Fails That Hurt, Maim or Kill Brands
Responding poorly in customer-facing situations United Airlines was pummeled by a string of customer relations...