Sound is all around us. It sneaks into our subconscious even when we aren’t actively listening and most often evokes an emotional response. When you see a steak on a television commercial, you might think that it looks delicious. But when the sound of the steak sizzling is added to that same commercial – you may actually become hungry. That’s the power of sound. Turn up your speakers and watch this short video to see how sound matters.
The Dangers of Greenwashing
Today we hear lots of buzzwords in advertising like sustainable, eco-friendly, natural, and green. These terms are...