The Evolution of Social Media Advertising

The Evolution of Social Media Advertising

The Rise of Second-Generation Platforms Anyone with any kind of social media presence, from Facebook profiles to Snapchat accounts, knows that these platforms are undergoing constant tweaks and development to better streamline the experience for their users. Each...
New Social Media Platforms Come and Go

New Social Media Platforms Come and Go

Why Then Should Your Brand Be on Snapchat? It is only natural that business owners and brand marketers stick with what they know will work. Tradition is a powerful force precisely because it is based on behaviors reinforced over time by successful results. Innovation,...