by Melissa Hayden | Jun 6, 2016 | Uncategorized
Applying Psycho-Sensory Brand-Building Principles to Female Consumers The female presence in the workforce has steadily increased over the past 50 years. In 1960 a woman’s future was very limited. The expectation was that a woman would marry young and raise a family...
by Susan Bolander | May 2, 2016 | Uncategorized
The Darker Side of Advertising Cleaning was a lot of fun in the late 40s and 50s. At least it seems that way if vintage magazine ads are any indication. Doing laundry was a cheerful event, something to get excited about. Ecstatic even. Washing dishes was a joy and...
