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Clinical Trials

Clinical Trial Branding A common misconception is that branding is only for commercial products. However, branding is...

“Focus on the cookie and not the cookie cutter.” Creative pursuits are by their very nature, unique, and therefore...

One of the greatest challenges for sponsor companies seeking to complete clinical studies and gain regulatory approval...

The last 12 months have clearly posed innumerable challenges and obstacles to the world as we know it. Pharmaceutical...

It is widely agreed that clinical trials, on average, fail to represent the demographic diversity of populations...

Naming pharmaceutical products is fraught with challenges and stumbling blocks. Global regulatory authorities require...

Knowing and understanding clinical trial naming best practices in critical to the success of your trial. Like anything...

Looking to brand your clinical trial? A common misconception is that branding is...

Views From The Front Line During the unprecedented circumstances of the COVID-19 virus pandemic where people and...