The Framing Effect

by | Mar 1, 2018 | Uncategorized

The Brand Optimization Checklist

Looking for a Brand Optimization Checklist? Every so often, it can be useful to step back and evaluate how well your brand is defined and what, if any...

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The words you use and the way you frame your communications has a direct impact on how your customers will react. Because of this, information is received better if framed in a positive light. For more information about our psycho-sensory facts, click here.

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Six Degrees
Six Degrees uses psycho-sensory tools and techniques to build more successful national and global brands. Brands are rooted in human perception. And our psycho-sensory approach is designed to identify deeper and richer insights from human perception and then develop brand communications that change suboptimal perceptions or reinforce the right perceptions. More than 80 percent of the information humans process is nonverbal, making it essential that brands manage the sensory signals they send out. Our people are passionate branding experts wielding powerful psycho-sensory tools to build stronger and more successful brands across the globe.

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